£2 Billion client had strategic relationship with the UK’s no. 1 giant retailer valued at £32.7 Billion who had lost part of their customer base to new key competitors.
By using the power of customer insight, we delivered a customer-centric plan that delivered a Joint Business Plan between the retailer and client. The strategy was executed across entire retail estate valued at over £600m.
The plan contributed to +10.6% like for like sales growth. First ever JBP workshop with 25 of the retailer’s commercial and client team:
‘We have never taken this many people off their day jobs to spend the day with a supplier. We are truly committed to this process to ensure we both grow our businesses .’ Retail Commercial Director
If you would like to Get Your Brands Listed, Convert Browsers into Buyers and Unlock Commercial Growth …